Digital marketing refers to the promotion of brands, products, or services using digital channels such as search engines, social media platforms, email, and websites. It involves using digital technologies to create, communicate, and deliver value to customers and prospects.
Services typically include website design, front-end and back-end development, e-commerce solutions, content management systems (CMS), and website maintenance.
The timeline varies based on complexity, but a basic website can take a few weeks, while larger projects may take several months.
Yes, a responsive website ensures that your site is accessible and user-friendly on all devices, which is crucial for both user experience and SEO.
SEO (Search Engine Optimization) focuses on improving organic search rankings, while SEM (Search Engine Marketing) involves paid advertising to increase visibility on search engines.
Digital marketing increases brand awareness, drives traffic to your website, generates leads, and ultimately helps increase sales through targeted campaigns.
Important metrics include website traffic, conversion rates, click-through rates (CTR), return on investment (ROI), and social media engagement.